The Solidarites: Equation campaign from 2008, created by French agency BDDP & fils PARIS.
"The past is a foreign country: they do things differently there..."
...out of time
The Solidarites: Equation campaign from 2008, created by French agency BDDP & fils PARIS.
4 comments:
Err - wow.
Helps put things in perspective, I suppose... The tone of that's really disturbed me, now, though.
PS: You and the Twin Towers, AGAIN!
Oh. You noticed that...
I suppose it's an effective way to make a point, but I think it might rub people the wrong way and that distorts the message they are trying to send.
Plus, what two very not related events to tie together.
J.Clarence - well they're two instances of huge death tolls that gained a lot of media attention, whereas the 8 million souls killed by dirty water don't make the headlines.
However, your point that it might rub people up the wrong way... I guess it could be read that the deaths on September 11 are irrelavant alongside those 8 million. But I don't think the campaign is trying to say that; it's simply flagging up disproportionate media attention...
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